《大众传媒与文化》是一门面向全校各专业学生开设的任选课。 随着网络等新技术的发展，大众传媒在这个社会的影响力越来越大，人们对于媒介的依赖性也越来越强。在日趋发达的媒介环境下，了解大众传媒与文化的有关知识，对于当代大学生素质的提升十分重要。本课程作为一门人文通识课程，为国内外许多知名大学所开设。 通过《大众传媒文化》的课程教学，可以使学生客观地了解报纸、广播、电视、杂志、网络、新媒体等的发展现状和传播特点，各大媒介所形成的媒介文化，以及对我们生活、工作和整个社会带来的影响。通过本课程教学，可以帮助学生认识媒介、分析媒介、善用媒介和批判媒介，提供他们的传媒知识和传媒素质，建立起积极的媒介意识和媒介识读能力，帮助学生提高在信息时代的媒介修养和对日常媒介社会多一份敏感，提高学生在社会科学、人文科学方面的综合素质。 Mass media and culture is an optional course for all the students in the whole school. With the development of network and other new technologies, the influence of mass media in this society is bigger, people are more and more dependent on the media. In the increasingly developed media environment, to understand the mass media and cultural knowledge, for the improvement of the quality of contemporary college students is very important. This course as a humanities general course, for many famous universities at home and abroad. Through "mass media culture" course teaching, students can objectively understand the development status and the propagation characteristics of radio and television, newspapers, magazines, Internet, new media, the formation of the media culture, and the influence on our lives and work, and the whole society to bring. This course can help students make good use of media and media analysis, media criticism, and understanding the media.